Running an MSP can feel like a juggling act, keeping clients happy, managing your team, and trying to grow all at once. Stepping away for a few days at a conference might sound impossible, but the right events pay off. They’re where you pick up strategies that actually work, meet vendors who can save you money, and connect with peers who’ve already solved the challenges you’re facing. To save you time, we’ve pulled together the must-attend MSP conferences and events for 2025, grouped by type so you can quickly find the ones that fit your goals.
IT Nation Connect is where you step back from day-to-day operations and think about your MSP’s future. With thousands of peers and leadership-focused tracks, it’s less about the tools and more about strategy and growth. If scaling is your priority, this is where you’ll meet others doing it successfully.
2. DattoCon
DattoCon has a reputation for being one of the more practical conferences: less sales pitch, more hands-on. Sessions dive into security, automation, and disaster recovery, with peers sharing what actually works in their stacks. It’s especially valuable if your clients depend on resilience.
Channel Partners is the networking powerhouse of the MSP world. With thousands of providers, vendors, and investors in one place, it’s the best event to explore partnerships or even M&A opportunities. If you need new vendor deals, this is where to get them done.
If your MSP is heavy on cloud services, Pax8 Beyond should be on your calendar. It’s less about broad industry talk and more about tactical cloud strategies, from selling to packaging services. The Pax8 ecosystem makes it especially valuable for building new partnerships.
Kaseya’s event is big and unapologetically focused on its ecosystem. But beyond tool updates, the real value is in the M&A panels and investor presence. If you’re thinking about your MSP’s long-term trajectory (scaling, merging, or selling) this is where strategy gets real.
MSPGeekCon is run by the community, for the community. It’s smaller, more focused, and known for peer-to-peer learning without vendor pressure. If you want to trade real lessons with people solving the same problems you are, this is the one.
Right of Boom is all about being ready for the worst. It focuses heavily on incident response and resilience, the kind of training that keeps your clients safe when attacks happen. If security is a major part of your offering, you’ll get tactical, no-nonsense strategies here.
Zero Trust World is practical: it gives you hands-on labs and frameworks to move from theory to action. If your clients expect you to be on top of the latest in security, this is where you sharpen that edge. It’s less about buzzwords and more about execution.
A spin-off from ConnectWise, IT Nation Secure zeroes in on security frameworks and compliance. It’s particularly useful if your MSP is shifting toward being security-first. Expect frameworks, strategies, and plenty of peer sharing.
This event doesn’t hide its goal: helping MSPs break the seven-figure mark. Expect no-nonsense sales training, packaging strategies, and pricing workshops. If you’re still figuring out growth levers, this gives you a proven playbook.
Robin Robins’ boot camp is famous for its energy — and its focus on the hardest part of MSP life: sales and marketing. Expect big-name keynotes, but more importantly, marketing systems you can take home and implement. It’s pricey but delivers results.
ASCII runs regional events across the U.S., and they’re one of the most affordable ways to learn and network. These are smaller gatherings, but the workshops are practical and vendor access is direct. If you can’t justify flying across the country, ASCII events are a smart bet.
CharTec Academy is more intimate than the big expos, with a heavy focus on operations and training. If you’re struggling with process or sales, the Academy format gives you direct coaching. It’s practical and focused.
Build IT Live mixes thought leadership with workshops, designed to help MSPs professionalize service delivery. If your MSP is past the “small shop” stage and you’re starting to deal with scale challenges, this is the right environment.
SITS London is the top European IT service event. It attracts service desk and ITSM leaders across industries, making it a great way to step outside the U.S. echo chamber. If you want global perspective, this is it.
This summit series hits multiple European cities and is aimed squarely at MSP executives. Smaller than U.S. mega-events, but with high-value networking and regional insight. If you operate in Europe, it’s a must.
MSP Global is quickly becoming Europe’s flagship international MSP event. With attendees from across the world, it’s where you go if you’re eyeing cross-border growth. Expect global insights and partnerships you won’t find at U.S.-only shows.
Canada’s leading MSP event, CanITCon blends IT innovation with practical MSP strategies. It’s smaller than U.S. expos but laser-focused on the Canadian market, making it the best way to connect locally.
This Australian conference is built around SMB-focused providers. It has a strong community feel and is a great way to connect with peers in the region. If you serve small business clients in Australia, this is your go-to.
Now you have a list of the best MSP conferences and MSP events, but you don’t need to attend every event on this list. The smart play is usually:
That mix keeps your budget under control while giving you the partnerships, technical skills, and community you need to grow.
Many MSP leaders we work with tell us that while conferences are invaluable for building relationships and staying current with industry trends, they’ve discovered that sustainable growth requires a strong online presence as well. After all, your potential clients are searching for IT solutions online every single day.The good news is that professional MSP SEO can take that burden off your plate. Instead of wondering if prospects can find you online, you’ll have a website that works for you, bringing in quality leads while you’re busy running your business or networking at events.
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